Assignment 2:. Length of report: 2,000 – 2,500 words. This is the major piece of coursework for this module. It is designed to develop knowledge and practical ability in creating a marketing plan 2. LEARNING OUTCOMES ACCESSED The learning outcomes accessed are (i), (ii), (iii), (iv) & (v) as presented on page 9. 3. REQUIREMENTS You will be working, through the creation of a marketing plan for an organisation of your choice identified in Assignment 1. The marketing plan will be developed during the course of the lectures, each with element of the marketing plan constructed by applying the theory from the chapters in the text. You are required to bring their stages of the plan to each lecture where feedback is provided with the aim of reviewing progress and suggesting areas for improvement. Market Segmentation, write is required to write on the target market segment the company he wish to serve. Writer is also expected to write about the target market in assignment 2 and provide a chart (see below) for example, not required to use picture instead to replace with name such as Brand 1, Brand 2 ,Brand 3 and Brand 4 after which draw a Red line across to show what is your future plan.