Programme : MBA Year/Level : Masters (7) Academic Year : 2013/14 Trimester : 2 Module title : Strategic Thinking & Effecting Change Assignment no. : 1 Module code: BUS748 Word guide: 2,500 (± 10%) Percentage Weighting of this assignment for the module: 50% Issue date : Return date : 26/03/2014 Lecturer : Kamran R Second marker : Rajib M Notes for students : 1. Hard copy of assignment should be stapled in the top left corner and submitted to the office. 2. Electronic copy of assignment must be submitted through Turnitin. 3. 10% of marks are awarded for satisfactory use of language and/or good presentation. 4. 5% of marks are awarded for satisfactory referencing and/or presentation of a bibliography where either is 5. required. Note that all referenced work should be obtained from credible sources. 6. Students should ensure that they comply with Glyndwr University’s plagiarism policy. 7. Students should make correct use of the Harvard referencing method. Learning Outcomes Tested in this Assignment : • Understand the fundamentals of the economic environment in which organizations operate and to determine aims and objectives for their organization. • Analyse the environment in which the organisation operates to understand its spatial position at different levels of operation. • To evaluate and select the most appropriate approach so that resources are used efficiently and effectively thereby enhancing the competitive position of the organisation. • Apply the appropriate concepts for strategy implementation and control to a range of business situations. Transferable/Key Skills and other attributes: • Critical thinking and analysis, problem solving, numeracy, self management and research Feedback : Mark (%) Would students please note that achievement of the learning outcomes for this assessment is demonstrated against the assessment criteria shown below (which are not necessarily weighted equally). All marks/grades remain indicative until they have been considered and confirmed by the Assessment Board Assessment Criteria Under 40% 40-49% 50-59% 60-69% 70%+ 1 i) How aspects of the macro environmental influence competitive structures of markets (Chapter 2 of ES). Identification of dominant management logic. The relevance of past strategic direction to future strategic direction (Chapter 5) 2 ii) internal and external environmental analysis and application of relevant models to explain and analyse the current situation and. How internal competences have both influenced and been affected by the choices of corporate logic. Organisational competences (Chapter 3), stakeholder expectations (Chapter 4) and the evolution of corporate logic (Chapter 7). 3 iii) How these factors affect consideration of strategic choice.
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